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Metal packaging possesses a number of unique characteristics that makes it a logical choice for packaging:
Visual effect: Metal packaging signals quality and can be both modern and nostalgic. Metal is flexible and us well suited for printing, design and embossing
Convenient: Metal packaging is suitable for ready-to-serve meals, as food products can be heated and served directly from the packaging
Barrier characteristics: Metal packaging protects its contents optimally. Metal containers are completely impervious to light, air and bacteria that can damage – or at least reduce - the quality of the product within with respect to taste, colour and vitamins
Transportable: Metal is a robust packaging option. Its shape stability makes it easy to handle during distribution
Magnetic: The magnetic characteristics of steel and tinplate are useful in packing lines, and make it easy to separate metal from other materials when sorting waste
Recyclability: Metal can be recycled 100%. In some countries up to 80% of all metal is recycled
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